1 General
1.1 General information
The following notes provide a basic overview of what happens to your personal data when you visit this website. Personal data means any data by which you can be personally identified. You will find detailed information about data protection in our data protection declaration shown below this document.
1.2 Data collection on our website
1.2.1 Who is responsible for collecting data on this website?
Data processing on this website is carried out by the website operator. You can find their contact details in this website's imprint.
1.2.2 How do we collect your data?
Your data is collected in the first place when you communicate them to us. This could be data that you enter in a contact form, for example.
Other data is automatically collected by our IT systems when you visit the website. This is mainly technical data (e.g. the Internet browser, operating system or the time the page is visited). This data is collected automatically as soon as you visit this website.
1.2.3 What do we use your data for?
Part of the data is collected for the purpose of ensuring that the website is available and error-free. Other data may be used to analyse your user behaviour.
1.2.4 What are your rights in relation to your data?
You have the right to receive information at no charge about the origins, recipient and purpose of your stored personal data. You also have the right to demand that this data is corrected or deleted. You can contact us at any time at the address given in the imprint for this purpose, and for any other questions on the subject of data protection. Furthermore, you have the right to appeal to the competent supervisory authority.
Under certain circumstances, you also have the right to request that the processing of your personal data is restricted. For details about this, please refer to the data protection statement under "the right to limit processing".
1.3 Analysis -Tools and the tools of third party providers
When you visit this website, your browsing behaviour may be analysed statistically. This is mainly done using cookies and what are known as analysis programs. The analysis of your browsing behaviour is normally carried out anonymously.
You may object to this analysis being carried out, or prevent it by refraining from using certain tools. For detailed information about these tools and your ability to opt-out, please see the following data protection statement.
1.4 General information and compulsory information
The operators of these websites take the protection of your personal data very seriously. We treat your personal data in a confidential manner and in accordance with the legal data protection regulations and this data protection declaration.
When you use this website, a variety of your personal data is collected. Personal data is data by which you can be personally identified. This data protection declaration explains what data we collect and what we use it for. It also explains the way it is collected and for what purpose.
We would like to point out that Internet data transmission (e.g. communication by e-mail) may be subject to gaps in security. It is not possible to completely protect data from being accessed by third parties.
1.4.1 Withdrawing your consent to data processing
Many data processing operations can only be carried out with your express consent. You can withdraw previously given consent at any time. To do so, simply send us an informal message by e-mail. The legality of the data processing carried out up to the time of revocation remains unaffected by the revocation.
1.4.2 The right to object to data collection in special cases and to direct advertising (Art. 21 GDPR)
Where the data processing is carried out on the basis of Art. 6 paragraph 1 letter E or F of the GDPR, you have the right to object to the processing of your personal data at any time, on the grounds of your specific situation. This also applies to profiling on the basis of these provisions. The applicable legal basis on which processing is based can be found in this data protection declaration. If you object, we will no longer process your personal data, unless we can prove that there are compelling reasons for processing them which are worthy of protection, and which outweigh your interests, rights and freedoms, or unless the processing serves to assert, exercise or defend legal claims (objection according to Art. 21 Par. 1 GDPR).
Where your personal data is processed for direct marketing purposes, you have the right to object at any time to the processing of your personal data for the purpose of such marketing. This also applies to profiling, to the extent that it is associated with such direct mail. If you object, your personal data will not be subsequently used again for the purpose of direct advertising. Objections are in accordance with Art. 21 para. 2 of the GDPR).
1.4.3 Right of appeal to the competent supervisory authority
In the event of breaches of the GDPR, the persons concerned have the right to lodge an appeal with a supervisory authority at the location of the suspected breach in Switzerland. This right of appeal is without prejudice to other procedures of administrative or judicial redress.
1.4.4 Right of data portability
You have the right to receive the data that is processed automatically by us on the basis of your consent, or in fulfilment of a contract handed over to you or to a third party, in a standard, electronically readable format. If you request for the data to be transferred directly to another responsible party, this will only be done insofar as it is technically practicable.
1.4.5 Access, deletion and rectification
In accordance with the applicable legal provisions, you have the right to obtain information about your stored personal data, its origin and recipients and the purpose of the data processing at no cost and at any time, and, where applicable, the right to have this data corrected or deleted. You can contact us at any time at the address given in the imprint for this and for any other questions regarding personal data.
1.4.6 The right to limit processing
You have the right to request that the processing of your personal data is restricted. To do so, you can contact us at any time at the address given in the imprint. You have the right to limit this processing in the following cases:
- If you wish to contest the accuracy of your personal data stored with us, we usually need time to verify this. For the time it takes to conduct this verification, you have the right to request that the processing of your personal data is limited.
- If the processing of your personal data has been or is unlawful, you may request that the data processing is restricted rather than deleted.
- If we no longer need to keep your personal data but you need it to exercise, defend or assert legal claims, you have the right to request that we restrict the processing of your personal data rather than delete it.
- If you have lodged an objection under Art. 21 para. 1 of the GDPR, a balance must be struck between your interests and ours. Until such time as it has been determined which party’s interests outweigh the interests of the other, you have the right to request that the processing of your personal data is restricted.
If you have restricted the processing of your personal data, with the exception of storage, this data may be processed only with your consent or for the purpose of asserting, exercising or defending legal claims or protecting the rights of another natural or legal person, or for reasons of major public interest of the European Union or a Member State.
1.4.7 Objection to advertising e-mails
The use of contact data published within the scope of the imprint obligation for the transmission of advertising and information material not expressly requested is hereby excluded. The operators of the website expressly reserve the right to take legal action in the event of any unsolicited sending of advertising information, such as spam e-mails.
2 Cookies
Internet websites sometimes use what are known as cookies. Cookies do not damage your computer and do not contain any viruses. The purpose of cookies is to make our services more user-friendly, more effective and more secure. Cookies are small text files that are stored on your computer and saved by your browser.
The majority of the cookies we use are what are referred to as "session cookies". They are automatically deleted at the end of your session. Other cookies remain stored on your end device until you delete them. These cookies enable us to recognise your browser the next time you visit the website.
You can configure your browser so that you are informed about it when cookies are put in place and you can allow cookies only in specific cases, prevent the acceptance of cookies for specific cases or in general, and activate the automatic deletion of cookies when you close your browser. By deactivating cookies, you may limit the functionality of this website.
Cookies which are required to perform the process of electronic communication or to provide you with certain required functions (e.g. the shopping basket function), are stored on the basis of Art. 6 Para. 1 lit. f of the GDPR. The website operator has a legitimate interest in storing cookies in order to provide its services in a technically error-free and optimum manner. Where consent has been requested (e.g. consent to the storage of cookies), processing is carried out exclusively on the basis of Art. 6 Para. 1 letter a of the GDPR; Consent may be withdrawn at any time.
Insofar as other cookies (e.g. cookies for analysing your browsing behaviour) are stored, they will be treated separately in this data protection declaration.
3 Server-log-Files
The provider of the website automatically collects and stores information in what are known as server log files, which your browser will automatically transmit to us.
These are:
- The browser type and browser version
- The operating system used
- Referrer URL
- Host name of the computer accessing the system
- Time of the server request
- IP address
This data is not compiled with other data sources.
This data is recorded in accordance with Art. 6 para. 1 lit. f of the GDPR. The website operator has a legitimate interest in ensuring that its website is technically error-free and optimised - to this end, the server log files must be recorded.
4 Contact Form
If you send us enquiries using the contact form, your details from the enquiry form, including the contact data you provide there, will be stored by us for the purpose of processing the enquiry and in the event of subsequent questions. This data will not be passed on without your consent.
This data is processed in accordance with Art. 6 Para. 1 letter b of the GDPR, where your request is related to the execution of a contract or is necessary to implement pre-contractual measures. In all other cases, processing is based on our legitimate interest in effectively processing the requests submitted to us (Art. 6 para. 1 lit. f of the GDPR), or on your consent (Art. 6 para. 1 lit. a of the GDPR) where this has been requested.
The data you have entered in the contact form will remain with us until you make a request for us to delete it, you withdraw your consent for storage, or where the purpose for which the data is stored no longer applies (e.g. once your request has been processed). Mandatory statutory provisions, especially retention periods, remain unaffected.
5 Google Analytics
This website uses the functions of the web analysis service Google Analytics. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Analytics uses what are known as "cookies". These are text files which are stored on your computer, and they make it possible to analyse how you use the website. The information generated by the cookies about your use of this website is usually transferred to a Google server in the USA and stored there.
The storage of Google Analytics cookies and the use of this analysis tool are subject to Art. 6 para. 1 lit. f of the GDPR. The website operator has a legitimate interest in analysing user behaviour in order to optimise both its website and its advertising. Where consent has been requested (e.g. consent to the storing of cookies), the processing is carried out exclusively on the basis of Art. 6 Para. 1 letter a of the GDPR. Consent may be withdrawn at any time.
5.1 Browser plug-in
You may block the storage of cookies by selecting the corresponding settings in your browser software. However, we must point out that by doing so, you may be unable to use all the functions of this website in their entirety. You can also prevent the data generated by the cookie relating to your use of the website (including your IP address) from being passed on to Google and the processing of this data by Google, by downloading and installing the browser plug-in available via the following link: https://tools.google.com/dlpage/gaoptout?hl=de.
5.1.1 Opposition to the collection of data
You can prevent Google Analytics from capturing your data by clicking on the following link. An opt-out cookie will be set to prevent collection of your information on future visits to this site: disable Google Analytics.
More information on how Google Analytics processes user data can be found in Google's data protection declaration: https://support.google.com/analytics/answer/6004245?hl=de.
5.1.2 Duration of storage
User and event-level data stored at Google that is linked to cookies, user identifiers (e.g., User ID) or advertising IDs (e.g. double-click cookies, android advertising ID) is anonymised or deleted after a period of 14 months. Details of this can be found via the following link: https://support.google.com/analytics/answer/7667196?hl=de
5.2 Order processing
We have concluded a contract with Google for order processing and we fully implement the strict requirements in place for the use of Google Analytics.
5.3 IP anonymization
On this website, we have activated the IP anonymization function. As a result, within member states of the European Union or in other contracting states of the Agreement on the European Economic Area, your IP address is truncated by Google before being transmitted to the USA. The full IP address will only be transferred to a Google server in the USA and shortened there under exceptional circumstances. Google will use this information on behalf of the operator of this website to analyse your use of the website, to compile reports on the website activities and to provide further services to the website operator in relation to website and Internet use. The IP address transmitted by your browser in the context of Google Analytics is not consolidated with other Google data.
5.4 SSL or TLS encryption
This website uses SSL or TLS encryption for reasons of security and to protect the transmission of confidential content, such as orders or enquiries that you send us as the operator of the website. You can recognise an encrypted connection by the fact that the address line of the browser changes from "http://" to "https://" and by the lock symbol in your browser bar.
When SSL or TLS encryption is activated, the data you send to us cannot be read by third parties.
5.5 Google web fonts
This website uses what are known as web fonts, which are provided by Google for standardised font display. The Google fonts are installed locally. No connection to Google servers takes place.
5.6 Google Maps
This website uses the map service Google Maps via an API key. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
To ensure data protection on this website, Google Maps is disabled when you first enter this website. A direct connection to the Google servers is only established once you activate Google Maps yourself (consent in accordance with Art. 6 para. 1 lit. a of the GDPR). This ensures that your data is not transferred to Google when you first enter the site.
After activation, Google Maps will save your IP address. This is then generally transferred to a Google server in the USA and stored there. The website operator has no influence over this data transfer after Google Maps has been activated.
More information about how user data is processed can be found in the Google privacy policy: https://www.google.de/intl/de/policies/privacy/.
5.7 Google Analytics Remarketing
This website uses the functions of Google Analytics Remarketing in conjunction with the cross-device functions of Google Ads and Google DoubleClick. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
This feature makes it possible to link the advertising target groups created with Google Analytics Remarketing with the cross-device functions of Google Ads and Google DoubleClick. This enables interest-based, personalised advertising messages, which have been tailored to your previous usage and browsing behaviour on one device (e.g. mobile phone), to be displayed on another of your devices (e.g. tablet or PC).
If you have given your permission to do this, Google will link your web and app browsing history to your Google account. This means that the same personalised advertising messages can be delivered on any device that you use to sign into your Google account.
To facilitate this feature, Google Analytics collects Google-authenticated user IDs that are temporarily linked to our Google Analytics data to define and create target audiences for cross-device advertising.
You can permanently opt out of cross-device remarketing/targeting by deactivating personalised advertising. To do so, follow this link: https://www.google.com/settings/ads/onweb/.
The data collected in your Google account is consolidated solely with your consent, which you can give to or withdraw from Google (Art. 6 para. 1 lit. a of the GDPR). Where data collection transactions are not consolidated in your Google account (e.g. because you do not have a Google account or have objected to the consolidation), data collection is based on Art. 6 para. 1 lit. f of the GDPR. The legitimate interest is derived from the fact that the website operator has an interest in anonymised analysis of the website visitors for advertising purposes.
Further information and the data protection provisions can be found in the Google data protection declaration at: https://policies.google.com/technologies/ads?hl=de.
5.8 Google AdWords + Google conversion tracking
This website uses Google Ads. Google Ads is an online advertising programme of Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
As part of Google Ads, we use what is known as conversion tracking. When you click on an ad placed by Google, a cookie is installed for conversion tracking. Cookies are small text files which the internet browser deposits on the user's computer. These cookies become active after 30 days and are not used to personally identify users. If the user visits certain pages of this website and the cookie has not expired, Google and we may recognise that the user clicked on the ad and was redirected to that page.
Every Google Ads customer receives a different cookie. The cookies cannot be tracked on the websites of Google Ads customers. The information collected via the conversion cookie is used to compile conversion statistics for Google Ads customers who have opted in for conversion tracking. Clients are informed about the total number of users who have clicked on their ad and been redirected to a page with a conversion tracking tag. However, they do not receive any information that could personally identify users. If you do not wish to be included in tracking, you can easily opt out of this use by deactivating the Google Conversion Tracking cookie on your web browser in your user settings. You will then not be added to the conversion tracking statistics.
The storage of "conversion cookies" and the use of this tracking tool are subject to Art. 6 para. 1 lit. f of the GDPR. The website operator has a legitimate interest in analysing user behaviour in order to optimise both its website and advertising. If consent to this effect has been requested (e.g. consent to the storage of cookies), the processing is carried out exclusively in compliance with Art. 6 para. 1 lit. a of the GDPR. Consent may be withdrawn at any time.
You can find more information about Google Ads and Google Conversion Tracking in the Google data protection policy: https://policies.google.com/privacy?hl=de.
You can configure your browser so that you are informed when cookies are inserted, and only allow cookies in individual cases, prevent cookies from being accepted in certain cases or in general, and activate the automatic deletion of cookies when you close the browser. By disabling cookies, the functionality of this website may be restricted.
6 Processing of client and contract data
We collect, process and use personal data only to the extent required for the creation, content or modification of the legal relationship (inventory data). This is done in accordance with Art. 6 Para. 1 letter b of the GDPR, which authorises the processing of data for the purpose of fulfilling a contract or pre-contractual measures. Personal data regarding the use of this website (usage data) will only be collected, processed and used to the extent required to facilitate the use of the service, or to invoice the user for it.
Customer data that is collected will be deleted after the order is completed or the business relationship is terminated. Legal retention periods remain unaffected.
7 Right to information, deletion and blocking
You have the right to obtain information at no charge about your stored personal data, its origins, and recipients and the purpose of data processing, as well as the right to correct, block or delete this data. You can contact us at any time at the address given in the imprint for this and for any other questions on the subject of personal data.
8 Requests by e-mail, telephone or fax
When you contact us by e-mail, telephone or fax, your enquiry, including all your personal data (name, enquiry) resulting from it, will be stored and processed by us for the purpose of handling your request. We will not pass this data on without your consent.
Where your request is related to the fulfilment of a contract or is required to implement pre-contractual measures, this data is processed in accordance with Art. 6 Para. 1 letter b of the GDPR. In all other cases, processing is based on your consent (Art. 6 para. 1 lit. a of the GDPR) and/or on our legitimate interests (Art. 6 para. 1 lit. f GDPR), as we have a legitimate interest in effectively processing the requests submitted to us.
The data you have sent to us via contact requests will remain in our possession until you request us to delete it, withdraw your consent for its storage, or the purpose for which the data was stored no longer applies (e.g. once the processing of your request has been completed). Mandatory statutory provisions - in particular statutory retention periods - remain unaffected.